Isuzu East Africa has officially unveiled the limited edition D-Max named after marathoner Eliud Kipchoge.
The local vehicle assembler launched the Kipchoge 159 barely months after the car dealer introduced the concept.
A total of 159 units will be available for purchase in a single desert orange colour.
“The new Kipchoge 159 limited edition embodies three concepts that predominantly resonate with the person it is named after, Eliud Kipchoge,” said Kevin Ochieng, Isuzu East Africa's chief marketing officer.
Every unit of the Kipchoge 159 will have customised Eliud Kipchoge signatures engraved on it.
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Isuzu East Africa’s Managing Director, Rita Kavashe, lauded Kipchoge for his stellar performances and for putting Kenya on the world map, a move she says has enabled investors to troop into the country.
Speaking during the vehicle's launch, Kavashe noted that given this remarkable achievement, the only way to honour Eliud is to develop this top-of-the-line product.
“This is indeed a great milestone on my career journey. I am deeply humbled by this gesture,” said Kipchoge.