Paramount's highly anticipated prequel, 'A Quiet Place: Day One,' is poised to set a new benchmark for the franchise with its preview night earnings, projected to range between $5 million and $6 million. The screenings commenced at 3 PM, marking the beginning of an exciting cinematic journey.
This figure surpasses the $4.3 million earned by the first movie in 2018 and the $4.8 million made by "A Quiet Place: Part II" during its Thursday preview ahead of Memorial Day weekend 2021 when theaters had just reopened for the summer.
Unlike its predecessors, the prequel is a creative departure, directed and written by Michael Sarnoski, renowned for 'Pig.' This installment delves into the origins of the menacing aliens with hypersensitive hearing, set against the backdrop of New York City. The ensemble cast, featuring Oscar-winner Lupita Nyong'o, Joseph Quinn, Alex Wolff, and Djimon Hounsou, promises a compelling narrative.
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The reviews are strong, with an 86% certified fresh rating, though this is the lowest in the franchise compared to the first film's 96% and the second's 91%. CinemaScore will be released tomorrow; the original "A Quiet Place" received a B+, while "Part II" earned an A-.
Tracking suggests the prequel could earn over $40 million for the weekend, with the potential to be frontloaded due to its genre. The first film's previews accounted for 23% of its $18.8 million Friday, leading to a $50.2 million three-day weekend. The second film's previews comprised 25% of its $19.3 million Friday, resulting in a $47.5 million three-day and a $57 million four-day weekend over Memorial Day. It's still uncertain if "Day One" will reach a $50 million opening. The Platinum Dunes production is rated PG-13. Paramount hosted the New York premiere last night at AMC Lincoln Center.
