Hailey Welch, famously known as the "Hawk Tuah" girl, is significantly trending in the adult entertainment industry. Although she is not personally entering the field, millions are now searching for videos featuring the move she described.
A representative from PornHub informed TMZ that the term "Hawk Tuah" has generated several million searches on their site, with the numbers increasing at an unprecedented rate. The site projects that total searches for "Hawk Tuah" will reach 4.7 million by the end of Tuesday, highlighting the widespread attention and interest Hailey's catchphrase has garnered.
Hawk Tuah - The original interview that started it all pic.twitter.com/QiDfnmXjye
— The Postman (@officalpostman) June 22, 2024
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As Hailey's popularity continues to rise—evidenced by her merchandising efforts and podcast appearances—users are flocking to PornHub in hopes of seeing adult performers replicate her move. The site's representative predicts that Tuesday will witness the highest individual day for "Hawk Tuah" related searches, potentially exceeding 850,000.
This remarkable surge in interest is notable, considering the term did not exist on PornHub until Hailey coined it a few weeks ago. There are now over a dozen variations of "Hawk Tuah" searches, with one particular variation involving men of color leading the trend.
It is important to clarify that Hailey has not uploaded any content to PornHub, and the site requires all performers to provide proof of consent and verified IDs. However, numerous uploaders are now including "Hawk Tuah" in their video titles to capitalize on the phenomenon.
PornHub expressed interest in assisting Hailey if she ever chooses to upload her own content and monetize it. Nevertheless, Hailey has expressed a desire not to be solely identified by the "Hawk Tuah" moniker. Her management team is actively working to help her expand her brand beyond this identity.
Despite her intentions, it is clear that Hailey will always have a presence in the adult entertainment world, even if only indirectly, as the search term "Hawk Tuah" continues to remain popular.