Alma Mutheu, a Tiktoker and content creator, has revisited a topic that gained attention after she said she had made almost 2 million Kenya shillings since she began content creation. In a prior interview, the content creator stated it might even be more than 2 million, showing that content creation pays very well.
The Tiktok phenomenon enjoys more than 500 000 followers. Alma admitted to delaying her University education to concentrate on content creation in an interview with Nairobi News, a decision she claims she does not regret.
Alma believes that you may always return to school and further your education. The Tiktoker said that she is just starting and has already made millions of dollars from creating material.
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Alma, who is 24 years old, is one of many students who have put their education on hold to focus on content development. Entertainer Elsa Majimbo is another content creator who follows in Alma's footsteps and succeeds.
Elsa Majimbo studied journalism at the prestigious Strathmore University until she audited to leave in 2020.
In 2016, Elsa started producing humor videos for her pals. She presents herself as a girl with a freewheeling mind who picks holes in other people's choices and decisions, but only to those closest to her.
After taking a break to focus on her studies, she resumed making her "low-quality videos shot on iPhone 6" during the lockdown.
With a natural hairstyle, no make-up, and a short oration, Elsa Majimbo laughed her way to stardom.
She now has over 2.4 million followers on Instagram, her preferred platform for making her comic videos, and over 300 thousand followers on Twitter.
Elsa has also received recognition from famous celebrities like Rihanna, Lupita Nyong'o, Usain Bolt, and Chris Harvey.
Elsa Majimbo's worldwide popularity has earned her deals with global brands like Rihanna's Fenty Beauty, a slot on an American channel Comedy Central, MAC cosmetics, Apple-owned Beats by Dre, and Italian fashion house Maison Valentino.
She doesn't have the breaks on yet because she has so much on her plate. The 11-time World Champion Usain Bolt, Comedian, Actress, and Author Yvonne Orji, as well as the Co-Founder of Black, Lives Matter Opal Tometi, have all been on Elsa's Instagram show Bedtime with Elsa, which she established.
Other content creators who have made it in the industry are YouTuber Mungai Eve and TikToker Moya David. Moya David has over 3.5 million followers on TikTok, while Mungai Eve has over 600000 subscribers.