mTek and Britam have partnered with Buy Simu to offer phone insurance in Kenya and extend coverage for phone products in the country.
Speaking during the launch, mTek’s Chief Executive Officer (CEO), Bente Krogmann, noted that offering insurance reduces instances of defaults resulting in phone losses or damages, thus reinforcing customer satisfaction and enhancing customer retention rates.
Additionally, he said that providing insurance coverage for devices reduces instances of defaults resulting from phone loss or damages, thereby bolstering customer satisfaction.
“Improved customer satisfaction levels contribute to enhanced customer retention rates, fostering long-term relationships and loyalty.”
Buy Simu Operations Manager Grace Karanja said the partnership would eliminate the risks associated with the device and guarantee financial security.
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“ By integrating gadget insurance into our offerings, BuySimu actively mitigates risks associated with the device for both consumers and the company. This initiative enhances financial security by protecting against potential financial losses stemming from device-related incidents.”
Furthermore, Britam’s director of partnerships and digital asserted that the move would give the Buy Simu company a solution that meets their company’s and customers' needs.
“We are delighted about this partnership giving Buy Simu a solution that meets their needs. This is in line with our purpose of safeguarding dreams and aspirations,” he stated.
