In a show of solidarity against racism and in support of Vinicius Jr., Brazil has organized an exhibition match against Spain scheduled for March of the upcoming year. The match will be held at the Bernabeu Stadium, which is the home ground of Real Madrid, the club to which the Brazilian winger Vinicius belongs.
Throughout his time playing for Real in the previous season, Vinicius received numerous racial taunts in Spain.
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"There is no place for racist insults in our football," said Spanish Football Association president Luis Rubiales.
Rubiales and Brazilian FA (CBF) counterpart Ednaldo Rodrigues launched their anti-racism campaign under the slogan "One skin".
"It is important to understand that harder punishment needs to be applied in cases of racism by the football authorities," said Rodrigues.
"Fines are not enough. The clubs need to be held accountable too.
"CBF was the first football federation to adopt harder sanctions for cases of racism, such as the deduction of points in league standings, closure of stands or the lifetime expulsion of club members.
"We need to lead a campaign worldwide to fight against this virus that shames everyone in football."
Brazil will play Guinea on Saturday in Barcelona and Senegal three days later in Lisbon.
When Real Madrid played Valencia in May, Vinicius was the victim of the most recent instance of racial abuse in Spain.
Vinicius, whose red card for violent conduct late in the match was rescinded, later said the Spanish league "belongs to racists".
La Liga president Javier Tebas and the league's handling of the incident were widely condemned after he told Vinicius on social media that "you need to inform yourself properly".
Later, Tebas expressed regret to Vinicius and claimed he had not intended to "attack" the 22-year-old.
"It is intolerable that such events like what happened with Valencia take place in our country," said Rubiales.
"I feel sorry because it doesn't represent our country and who we are and tarnish our reputation worldwide.
"We have a problem with racism and have to fight."